6th - 8th July 2023

3 days of leadership and professional development!


I'm sorry you've missed the

free Muster

Middle Managers "the economy's last best hope"!

"Investing in middle management might be the smartest and easiest way to increase growth from its current 2.9 percent and back to the days of 7 percent."

- Sam Walker, Deputy Editor at The Wall Street Journal

  Middle managers not only play a part in company success, but they are actually the single most important factor in driving productivity

- Gallup World Poll

Middle managers are critical for driving business success.

Middle managers are the glue, connectors, the conduit for an organisation’s success. The performance and productivity of frontline employees are directly influenced by middle managers. Senior leaders can rely on their middle managers to keep them up to date on what’s working, what’s not, as well the opportunities they can cease and leverage.

Forbes believes middle managers are the key to any company’s financial success, stating that middle management “binds purpose and execution.”

Since the COVID-19 pandemic, middle managers have had to get a handle on:

  • hybrid working arrangements;
  • high turnover(the quiet quitting);
  • a more socially aware workforce demanding more from their workplace;
  • unrelenting threats to cybersecurity;
  • supply chain lags and the impact with trading partners;
  • rising interest rates and a looming recession;
  • potential impacts from a pending energy crisis and the war in Ukraine.

All these having a very real impact on a middle managers energy, focus and physical, emotional and mental wellbeing.

Re-skilling and up-skilling are the two key areas of focus:

The World Economic Forum estimates we will need to reskill more than 1 billion people by 2030. In addition to digital skills, specialised interpersonal skills will be in high demand in the new hybrid workplace.

We call them soft skills but there’s nothing soft about them.

Middle Managers will excel in their leadership when they continuously develop their soft skills.

The senior executives may set the direction but middle managers are perfectly positioned to help influence that direction - the strategic decision making - and the success of the how the decision is executed. Profitability, employee retention and satisfaction, and company culture all rely on the power of the middle managers.

Scroll down to see the speakers and topics!

Having worked with thousands of managers across the world, what they consistently share with me is:

With so many constraints and pressures, I'm not sure I'm engaging my team effectively.

I really want my team to do well, I just don’t know how to engage them.

I’m not sure what I’m doing wrong, I try to be clear with my expectations but sometimes it all goes wrong.

I don’t seem to get a seat at the table to share my ideas.

Maybe I’m just not cut out for leading others.

I want to be seen as a good leader by my team and my boss.

It's hard to lead a team when I all do is go to meetings, meetings, meetings!

I struggle to know what my team are doing and how productive they are when they are not all back in the office.

I want to delegate but I don’t know where to start or what I can delegate.

I have a never ending ToDo list that I struggle to get through.

It’s exhausting trying to drive everyone’s productivity.

I avoid feedback conversations as I don’t want to be accused of bullying or have to deal with stalling tactics.

The team are now a mix of remote and face to face and leading this way is a whole new challenge

Types of Managers

Autocratic managers will be driven by overconfidence, even arrogance, relying solely on their own expertise to make decisions and direct the work. Their success as a manager is dire as the team will quickly move on. When this type of manager actively listens to others views and acknowledges there is expertise all around them their world view and perspective widens for the benefit of all, the work and the bottom line.

Micromanagers lack trust in themselves, the organisation and others. When they focus on building strong solid relationships they will have more confidence in others and will ease off their controlling ways.

Loners are the managers who prefer to work alone, believing they thrive when they work autonomously, however they have a responsibility to their team. When the lone manager learns to collaborate they’ll find value in the cooperation and support they and the whole team will experience.

Participative managers are often democratic and consultative in nature. The team will feel engaged however when speed is of the essence, decisions will need to be made when time does not allow for consultation. When this manager can confidently decide they become more agile and able to pivot quickly when required.

Visionary managers, are often considered strategic, they can interpret the vision effectively for the team however they may not involve themselves enough in the day to day so when change is necessary or opportunities arises they will need to invest far more time and effort in inspiring the change, reaching the team at the heart of things, so that they can get the engagement needed for the change or opportunity to be successful.

The Middle Managers Online Muster ...

Packed full of leadership development, personal branding and self-leadership.

  • Broaden and strengthen leadership skills.
  • Improve communication.
  • Enhance technical skills such as delegating and feedback conversations.
  • Fire up your confidence to take the seat at the table and speak up.
  • Amplify your personal brand for greater visibility across the organisation.
  • Explore strategies for furthering your career success.
  • Practical and immediately implementable tips, tools and techniques to boost your leadership.
  • Create your own development action plan.
  • Drive team performance.
  • Learn from award winning experts.

High performing Middle Managers are confident in themselves and are influential in how they stand up, speak up and stand out. They have clarity in what they are doing and what their team is working on; and they have the skills to engage their team members for greater cooperation and productivity.

The Middle Managers Online Muster is the perfect free three-day event to amplify your self-development, dive into managerial and leadership development, and expand your interpersonal skills.

Confident middle managers who have clarity in who they are, their leadership and their role, backed by the skills to engage and empower for greater collaboration and cooperation, are going to be successful, productive and happy middle managers.

3 days of expert presentations, interviews, insights and resources

When you buy the Muster UP Package you receive all the content of the Muster plus receive a set of Management Success Cards shipped to you anywhere in the world and a PDF copy of The Productive Leader.

Financier Worldwide Magazine says, “The power of middle management to enable companies to thrive and grow should come as no surprise for global executives. Middle management acts as the important link between the C-suite’s goals and strategies and the employees that execute them.”

Who’s the Middle Managers Online Muster for:

If you have responsibility for others achieving work and you report to someone senior, then the Middle Managers Online Muster is for you.

  • General Manager
  • Plant Manager
  • Office Manager
  • Regional Manager
  • Divisional Manager
  • Assistant Manager
  • Team Leader
  • Frontline Leader
  • Supervisor
  • Shift Leader / Shift Supervisor

Leading in a world of Change

Amplify your leadership!

Global Experts Delivering Essential Content for Middle Manager's Leadership Development


The Five Habits of High Performing Middle Managers

How to make your workplace more LGBTQ inclusive

Creating a LGTBQ inclusive culture

How to stand out when things get complex

Proven approached to manage in a VUCA world


Creating Quantum Results

The Power of Inclusive Leadership

Removing fear and taking action

Getting people to Say Yes when they would normally say No!

Learn how to influence others easily

Capture Your Genius

Download and use the workbook and action plan so you can take charge of your learning and development

Muster UP

Download and keep all the sessions!

The Age Smart & Age Ready Manager

Build trust and respect between generations


The new essential leadership skill for Middle Managers

Neurodiversity: What Middle Managers Need to Know

Essential information for your leadership

Leading in a Hybrid World

How to lead everyone when they are everywhere

Why aren't you coaching yet?

Scale your leadership impact with coaching

Private Facebook Group

Network with like minded Middle Managers

Plan your Muster

Download and use the speaker schedule to make sure you don't miss out on the content you need

Muster UP

Set of MANAGEMENT SUCCESS CARDS, valued at $57.

Transformational SHIFT for SUCCESS at work and life

Learn to leverage change

Self-Leadership: The Art of Managing Up

5 actionable insights to take charge of your career

Big Presence on the Small Screen

Demonstrating your executive presence in the virtual world

Powerful Insights About Imposter Syndrome

Strategies for Middle Management

Networking for Middle Managers

How to successfully network for people who would rather poke their eyes out than go to a networking event

Network with other Middle Managers

Network with like minded Middle Managers

Set Yourself up for Success

Download and follow the tips in the Muster Tip Sheet so you get the most value from your Muster experience

Muster UP

Copy of THE PRODUCTIVE LEADER valued at $35.

Unlock Self-Awareness to Amplify your Influence

Recognise the importance of self-awareness for success

Creating 'Best Possible' Results

Maximise effectiveness in 3 simple steps

Facilitating Positive Mental Health at Work

Recognise signs of, and support, poor mental health in yourself and others

When Storytelling becomes the greatest tool to connect with your team

WHAT you say makes all the difference

The Benefits of a Holistic Approach to Cybersecurity

Education and empowerment leads to a safer workplace


How to make the most of your Muster learning

Win Prizes

Prizes will be drawn throughout the 3 days

Muster UP

Copy of SPARK valued at $35

Your Host

Sally Foley-Lewis inspires and skills managers to be high performing, purposeful and productive. Obsessed with boosting productive- and self-leadership that ensures people reach their potential. Sally’s presentations and programs positively impact your confidence, leadership and results.

  • 2023 Woman to Watch in Management - Women in Biz Global 
  • 2021 University of Southern Qld - Alumnus of the Year Award - Business and Enterprise
  • 2021 ROAR Success Awards - Silver Award for LEADERSHIP
  • 2021 A.I. Influential Businesswoman - Winner - Most Inspirational Leadership Development Specialist (Australia)
  • 2020 Gold Stevie Award – Female Entrepreneur of the Year – Business Services
  • 2020 Bronze Stevie Award – Female Entrepreneur of the Year – Consumer Services
  • 2020 Breakthrough Speaker of the Year by Professional Speakers Australia
  • 2019 finalist for Australian Learning Professional of the Year
  • 2019 Australian Champion Sole Trader winner - Australian Small Business Champion Awards
  • One of the 25 LinkedIn Top Voices for Australia for 2018 for her thought leadership

She is a global Certified Professional Speaker, and has authored multiple books. Her book The Productive Leader received an endorsement from the renowned global personal development guru Brian Tracy. The drive to support and skill middle managers comes from her own middle and senior leadership experiences. Sally delivers presentations, keynote speeches, workshops and coaching – live online and face-to-face - to skill managers, boost productivity and self-leadership.

Blending 20+ years of working with a diverse range of people and industries, in Germany, the Middle East, Asia and across Australia Sally has extensive qualifications, a wicked sense of humour and an ability to inspire and make people feel at ease. Sally’s your first choice for mastering skills, facilitating action and achieving results.

Frequently Asked Questions

Where’s the Middle Managers Online Muster Held?

The whole Muster is totally online. You can watch from anywhere: your lounge room, office or back garden!

How does the Middle Managers Online Muster work?

Once you have registered you will receive a confirmation email to confirm your virtual seat. Just before the Muster begins you will be emailed with the links to access the experts and presentations each day.

When is the Middle Managers Online Muster?

Thursday 6th July, Friday 7th July and Saturday 8th July 2023 Australian Time - Brisbane / AEST. Please check the Time Converter to ensure you attend on the correct days.

What are the timings for the Middle Managers Online Muster?

Each day’s videos will go live at 9am AEST (check your time zone here) and you will have 24 hours to watch these. Each day you will be emailed the next link for the next day’s videos.

What’s the schedule for speakers for the Muster?

Each day you will have access to that day’s presenter videos and you can watch them in any order. When you register you will have access to the full speaker schedule.

How much is the Middle Managers Online Muster?

FREE. Totally free! How cool is that?!? If you want to keep all the resources you can buy the Muster UP pack.

How can I access the videos after the 24 hours of the Muster?

You can purchase the Muster UP Package. Simply register for your FREE ticket and upgrade at the checkout.


$69 ... 86% off Muster UP before 6th July 2023

$99 ... 80% off Muster UP before 8th July 2023

$199 ... 60% off Muster UP between 9th - 31st July 2023

$499 ... 0% off Muster UP after 31st July 2023

Can I share the videos with my team?

Your team can register and watch the videos FREE over the 3 days of the Muster. Register for FREE here.

Grab the Middle Managers Online Muster Content

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